Carlfred brings over 18 years of experience in traditional and digital media. As President, he is responsible for positioning carlfred.com to partner with its clients enabling them to realize the global goals for their online business. He also maintains client marketing, overall quality and integrity of media used in all projects and for staff selection and training. He is always abreast of new developments; trends and styles, not only in the markets in which they are directly involved, as well as other technical areas.

In his 18 years of experience he has amassed an impressive list of work assignments with a proven record of creative ideas, concept development, online marketing strategies, project management and enhancing designer effectiveness through training. Which include positions from Director of Internet Development, Creative Director, Online Marketing Manager and Project Manager at: Planet3W Interactive, Live Technologies, Pegasus Design Inc., PowerBrief, Inc., Vinson & Elkins Law Firm, A & E Reprographics, Houston Chronicle Art Department and Houston Chronicle Interactive, Houston Creative Connections, NMass Communications, U.S. Army - Multimedia Specialists, Fleming Foods, Inc. and Foley's.

He holds a BS in Information Technology from Central Texas College and is currently enrolled at University of Phoenix working on a Bachelor of Science in E-Business.